According to the Norwegian Road Federation Tesla sold 3,300 Model 3s in Norway in July-September, beating the Volkswagen Golf by about 900 cars. But the Model 3’s total was down from 6,123 in the first quarter and 4,438 in the second.
Tesla Inc.’s electric model 3 remained Norway’s best-selling car in the third quarter, though its sales fell by the beginning of the year, census data showed on Tuesday.
Introduced to most European markets in early 2019, the mid-size Tesla Model 3 sedan quickly became a bestseller in the Nordic country, helping the country maintain its highest global ranking in per capita electric vehicle sales.
Seeking to complete the sale of diesel and gasoline engines by the middle of the next decade, Norway exempts battery-powered cars from the tax levied on fossil fuel vehicles.
Tesla is counting on Model 3, which is cheaper than its larger Model S and Model X, to turn it from a niche-prone niche player into a profitable heavyweight in the auto industry .
Last week, an internal email said the US company had “one blow” to ship 100,000 cars globally in the July-September quarter, the industry newspaper Electrek reported.
Sales of the S and X models, meanwhile, have declined in Norway this year, as some buyers have opted for the cheaper Model 3, while others have recently opted to introduce the all-electric SUV from Audi and Jaguar Land Rover.
In September, 54.5% of all new cars sold in Norway were fully electric, up from 45.3% in the same month last year and beating 31.2% of registrations for all of 2018.
The International Energy Agency, which includes the most widely sold plug-in hybrids when calculating electric cars, measured Norway’s share to 46% of sales in 2018, while most of the major nations were still in the single mid-size figures./Investing.com